The 2026 MAMA's Favorites results are official — here's who your fellow members crowned after two days at Road America.
Another Spring Rally is in the books. You drove the cars, you cast the votes, and now the 2026 MAMA's Favorites results are official. Here's what 75+ of your fellow members decided after two full days behind the wheel at Road America.
Whether you were there in person or are catching up now, this year's event delivered everything we come to Elkhart Lake for — seat time in more than 70 of the newest vehicles on the market, spread across five distinct driving environments: street drives, Road America's full track, the off-road course, autocross, and the acceleration lane. No spec sheets, no curated laps. Just real driving, real votes, real results.
“Year after year, the Spring Rally reminds us why in-person evaluation matters,” said Jim OBrill, President of the Midwest Automotive Media Association. “Our members don’t just look at vehicles—they live with them, push them, and put them in the kinds of situations real drivers face every day. When this group reaches a verdict, consumers and the industry alike can trust it. These winners earned their recognition.”
2026 MAMA’s Favorites Spring Rally Award Winners:
- Favorite Family Vehicle: 2027 Kia Telluride X-Pro
- Favorite Luxury Vehicle: 2026 Lucid Gravity Grand Touring
- Favorite Off-Roader: 2026 Jeep Wrangler Sport Willys ’41
- Favorite Pickup Truck: 2026 Ford Ranger Raptor
- Favorite Performance Vehicle: 2026 Dodge Charger SIXPACK Scat Pack
- Favorite Plug-In Vehicle: 2026 Lucid Gravity Grand Touring
- Favorite Affordable Vehicle: 2026 Kia K4 Hatchback GT-Line Turbo
- Best of the Rest: 2026 BMW M5 Touring
Your coverage is what keeps this rally going — and growing. Sponsorships, vehicle commitments, and Road America's continued partnership all depend on the content our members produce and share. If you haven't already, please tag @mamaonline on social when you post your photos, videos, reviews, and stories from the event. Share it with your automaker contacts too, so they can amplify it.
A sincere thank you to our 2026 sponsors — without whom none of this would be possible: Cars.com, Ford, Jeep, Toyota, Scout, Hyundai, Kia, the Chicago Automobile Trade Association, Can-Am, Lucid, Subaru, Mazda, Dodge, and Genesis.
This year's fleet was evaluated across all five driving environments at Road America — meaning your vote was informed by far more than a single highway loop. That's what separates MAMA's Favorites from any other automotive award. These winners weren't chosen from a press release — they were chosen by you, your colleagues, and your peers, after you all put the cars through everything they had.
Thank you to everyone who attended, voted, volunteered, and helped make the 2026 rally another one for the books. See you at Road America in 2027.
